Author Archives: SWE Staff

Outsourcing Is Not About Why, It Is About What

Image source Read the papers or go online and you will come across a million articles about the benefits of outsourcing. These articles will tell you about how outsourcing can save you money, reduce your risks, lower your overheads and allow you to upscale and downsize depending on what the market is doing. What’s more,…

Is Your Website Broken?

When you launch a new website, you expect it to stay up and running with little to no regular maintenance. Sometimes, sites are left to it for many years before they see an update! Sadly, there are times where website owners need to take action due to broken page layouts, out of date code, or…

Your Website Needs A Pro And That Is Non-Negotiable

Picture Whether you are an individual or business, you will feel the same temptation – the temptation to build a website alone. Indeed, there are lots of guides for beginners to help if that’s what you feel is best. Normally, though, it isn’t for the best. And, it isn’t just because you lack the experience…

Stop Striving For The Wrong Goals Online

You’re going to have goals in your business that shape the future path of the company. For instance, you might have an idea of how much you want to be making in profit five years down the line. It’s useful to have milestones that you are attempting to reach. But it’s important to realize that…

Business Websites: A Guide For Dummies

Business websites are essential, and yet many people struggle to understand why they need one and how to go about setting one up. So, we’ve put together this short guide designed to help anyone understand business websites a bit better: The Aim Of Your Site To begin, it’s important you understand the aim of your…

This Might Be The Thing That’s Letting Your Business Down

There are a lot of things that go into running a successful business. Being a business owner can often feel a lot like spinning plates. You’re constantly running between them, trying to stop them from falling and causing a complete disaster. Of course, not matter what you do, you’re never going to be able to…

Trust In The Untrustworthy World Of The Internet

There are more customers online than ever. Which means that there are not only more businesses online than ever but also plenty of people who want to look like businesses. Being able to trust an online source is becoming more and more important. If you’re not able to meet someone face-to-face, how do you build…

Pull Through an Ecommerce Slump by Using These Survival Strategies

It’s not uncommon to experience a slump in sales when you run an ecommerce company. That’s just the way it is sometimes. Don’t treat it like the end of the world. Instead, just look for ways in which you can change course and give your target audience something to get excited about. There are so…

The Hook And Line: Reeling More Customers To Your Site

In today’s economy, a lot of businesses are struggling to get by. Not having enough customers because people don’t have enough money to spend has been the death of a lot of companies. So, it’s important for businesses to work hard to ensure that they’re getting as many customers as possible. Of course, this isn’t…

Uncovering The Secrets To Online Success

If you’re interested in running your business online, you need to be aware of one thing. Around 97 percent of IT startups fail in their first year. Essentially, this means that you’re already facing an uphill battle and you need to be prepared. The good news is that there are a few secrets to the…